In 2014 Thies Wulf creative direction was comissioned to design a new 150qm fair booth at the BBB.
Eduard Dressler symbolized a medium-sized and family-run business with a long history of solid craftsmanship.
Orientated towards future trend and timeless elegance we created an own artistic language for the fair trade.
As special art piece you can find embedded oversized wooden buttons and needles
symbolising the handcrafted and high quality manufacturing of Dresslers tradition and family business,
as well as „the artists owned collection of sissors“ behind the bar.
Rounded program included a flower art concept, reception desk, jazz jam sessions (f.ex. Till Brönner).